Tracking Plan Review

Tracking Plan Review

A tracking plan is a document that details the exact events and properties that need to be implemented.  In addition to what information needs to be tracked, it should include information like property type, which determines which Mixpanel function to use, and information on the expected triggering behavior for the event.  Use this document as a guide as you begin the implementation process.

If you don’t have a tracking plan, contact your Mixpanel project owner to see if one is available. If one does not exist or it is missing information, work with your Mixpanel project owner and the other stakeholders to complete the tracking plan and gather any additional information needed.  The tracking plan is meant to guide the implementation process as well as serve as a source of truth to other Mixpanel users down the line, so keep it handy. You will want to update it throughout the implementation process.

ACTION ITEM: Review the tracking plan.